Survey: Dive Training Agencies’ Net Promoter Score (NPS)

/ 1 minute of reading
Survey: Dive Training Agencies' Net Promoter Score (NPS)

(2024-2025) This survey is ONGOING & OPEN TO ALL SCUBA DIVERS.

Your participation in this survey will contribute to a more in-depth understanding of the dive industry for everyone's benefit.

How likely are you to recommend each dive training agency to a friend or colleague? How valuable is the dive training agency brand, really?

This survey is part of a series of dive industry studies by InDEPTH Magazine and the Business of Diving Institute, with generous support from DAN Europe, GUE, and Shearwater.

Answers are anonymous, and your participation is greatly appreciated!

Tap 'Start' to participate in this short survey. You must get to 'Finish' for your answers to be recorded.

Introduction

Do you currently or did you own at one point a dive center?

Do you currently or did you own at one point a dive center?

Clear Selection

Are you or have you been a dive instructor?*

Are you or have you been a dive instructor?*

Clear Selection
Dive Instructor

Please select all dive training agencies for which you are or have been a dive instructor. (They are listed in alphabetical order.)

Please select all dive training agencies for which you are or have been a dive instructor. (They are listed in alphabetical order.)

Clear Selection
Net Promoter Score (NPS)

Instructions

Instructions

For each training agency, please provide an answer based on your experience with dive centers & instructors affiliated with that dive training agency.

The list may seem daunting at first sight, but the average time spent on this survey is about 3 minutes.

Skip the training agency if you are not aware of that dive training agency or do not know enough to have an opinion.

Dive training agencies are listed in alphabetical order.

The question for each dive training agency below is:

How likely are you to recommend this dive training agency to a friend, family member or colleague, from a scale of 0 (not at all likely) to 10 (extremely likely)?

Clear Selection

ACUC

ACUC

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

BSAC

BSAC

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

CMAS

CMAS

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

DAN

DAN

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

DDI

DDI

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

Dive Heart

Dive Heart

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

GUE

GUE

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

HSA

HSA

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

IANTD

IANTD

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

ITDA-IHMP

ITDA-IHMP

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

NASE

NASE

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

NAUI

NAUI

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

PADI Freediving

PADI Freediving

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

PADI Recreational

PADI Recreational

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

PADI Tech Diving

PADI Tech Diving

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

PFI

PFI

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

PSAI

PSAI

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

PSS

PSS

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

RAID

RAID

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

SDI

SDI

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

SEI-PDIC

SEI-PDIC

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

SSI

SSI

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

TDI

TDI

Not at all likely to recommend
Extremely likely to recommend
Clear Selection

UTD

UTD

Not at all likely to recommend
Extremely likely to recommend
Clear Selection
Wrapping Up

Please remember...

Please remember...

Please remember to get to the "Finish" button (below) for your answers to be recorded.

Thank you for your contribution to a better understanding of the dive industry!

Clear Selection

Is there another dive training agency you would suggest we add to next year's survey?

Is there another dive training agency you would suggest we add to next year's survey?

Clear Selection

With which dive training agency was your instructor associated during your first entry-level scuba diving course (e.g., Open Water Diver)?

With which dive training agency was your instructor associated during your first entry-level scuba diving course (e.g., Open Water Diver)?

Clear Selection

How long ago was your first dive?

How long ago was your first dive?

Clear Selection

Please, select the group that includes your year of birth.

Please, select the group that includes your year of birth.

Clear Selection

In which region is your country of residence?

In which region is your country of residence?

Clear Selection

To which gender do you most identify?

To which gender do you most identify?

Clear Selection
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Exit

Please note: You must get to the ‘FINISH‘ button for your answers to be recorded.

Thank you for your contribution to a better understanding of the dive industry for everyone’s benefit. You’re awesome! Dive safe!